Modeling Can Improve Your Products' Look—But Maybe Not the Way You Think
02/08/2010 -
Today’s cosmetics involve an array of functional additives. These may impact the absorption of actives by skin or extend wear time. How does a company cost effectively optimize these factors to distinguish itself from competitors, expand market share and drive top-line growth?
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BASF ~ Thickening Polymers
04/14/2009 - LUDWIGSHAFEN, Germany—BASF recently developed synthetic thickeners for hair gels, body creams, sunscreen lotions and other skin care applications. New thickening agents included: Luvigel® STAR, a polymeric thickener for skin care products; Luvigel® Advanced, a polymeric thickener for hairstyling products; Chione™ pigment, a synthetic mica-based effect pigment for color...
Marketing Efficacious Anti-Aging Products
09/23/2008 - With an arsenal including antioxidants, hyaluronic acid, specialty botanicals and more, marketers are well equipped to address the needs of the anti-aging cosmeceutical market....
Empowering the Skin Matrix
08/26/2008 - Skin health is crucial below the surface, where collagen and elastin join other compounds to keep skin strong, flexible and hydrated. Consumers are welcoming the numerous cosmeceuticals addressing the structures and potential damage to this layer of skin.
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