WORCESTER, Mass.—BioActives LLC acquired a major equity position in Perfect Smile Corp. and also formed a strategic alliance with the company. BioActives is an ingredient development company supplying MicroActive® CoQ10 to Perfect Smile for its toothpastes and other oral-care products. MicroActive CoQ10 is a patented coenzyme Q10 (CoQ10) formulation shown to be universally more bioavailable than other advanced products currently on the market and is more suitable for water-based products such as toothpaste, according to the company.
Dan Kagan, Ph.D., a managing partner at BioActives, stated: "The strategic alliance will create an opportunity to better integrate our ingredients into consumer oral-care products and pave the way for other lines of retail personal-care and supplement products."