Videos

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  • Synergistic Delivery Offers Cosmeceutical Potential
    Shyam Gupta, Ph.D.
    Developing topical and ingestible nutraceutical products for health applications is hot field for marketers looking to develop new methodologies, according to Dr. Shyam Gupta. ...More
    November 9, 2010
    Posted in Videos
  • Considering the Lifecycle of Products
    Evelyne Bismuth
    As consumers become increasingly interested in topics such as sustainability and biodiversity, companies would do well to promote the efforts they're making, according to Evelyne Bismuth. ...More
    November 5, 2010
    Posted in Videos
  • Targeting the Latina Personal Care Market
    Leylah Ahuile
    While the Hispanic market is growing rapidly, marketers must go beyond just adding a Spanish-language tagline to advertisements if they want to truly hit the emotional trigger points of Latina buyers, explained Mintel’s Leylha Ahuile. ...More
    November 2, 2010
    Posted in Videos
  • Could Natural Become the PC Baseline
    Ido Leffler
    With evolution in ingredients and technologies, plus rising consumer interest, Ido Leffler, the mind behind the Yes To Carrots brand, sees natural and organic positioned to become the minimum standard for companies in the personal care space. ...More
    September 22, 2010
    Posted in Videos
  • ‘Hope in a Bottle’ Supports Beauty Food Market
    Lynn Dornblaser
    As consumers seek products that can fight the signs of aging and support outer beauty, the market for "beauty foods" holds great promise because of its "hope in a bottle" appeal, Mintel's Lynn Dornblaser believes. ...More
    September 21, 2010
    Posted in Videos
  • Murumuru Butter Hot for Cosmeceuticals
    Jeanette Jacknin
    An increasing number of companies are incorporating murumuru butter into their personal care formulations, taking advantage of the Amazon botanical’s oleic acid profile and moisturizing properties. ...More
    September 20, 2010
    Posted in Videos

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