In-cosmetics Asia Hosts Cosmetic Roadshow


MANILA, Philippines—In-cosmetics Asia and the Philippine Society for Cosmetic Science hosted a roadshow May 4 that was attended by executives representing brands such as Dermpharma, Ever Bilena, Green Cross, Splash Corporation, Tupperware and Unilever.

The "Capturing New Products and Trends" Roadshow attracted more than 200 delegates. The roadshow was a precursor to the in-cosmetics Asia show, which will take place in Bangkok Nov. 6 to 8, 2012, allowing companies from the Philippines to learn more about personal care products and trends, while meeting other suppliers exhibiting at the event.

The one-day event took place at the Hotel Intercontinental in Manila and featured new product seminars and marketing trends presentations from companies such as Ashland Specialty Products, Euromonitor International, Evonik, Inolex, the Namsiang group of companies, Rhodia and SEPPIC Asia Singapore. Euromonitor's presentation outlined the opportunities afforded by developments in packaging and advertising, as well as in the growing demand for skin whitening treatments in the region; Inolex investigated the continued growth of the natural products market across all categories and geographical markets; and Rhodia gave a presentation on the current trends and needs in the cleansing market and the benefits of shower gels and liquid hand-soaps.