RAMAT-GAN, Isreal—IBR introduced IBR Clearly Bright Complex, a range of ingredients that lighten and brighten skin tone. IBR Clearly Bright is a combination of IBR-Phyto(flu)ene®, IBR-Dormin® and IBR-Snowflake®. The mechanism of action involves the hindering of multiple triggers of pigmentations combined with direct melanin synthesis and melanocytes proliferation inhibition.
Recent clinical findings by the company present IBR Clearly Bright as an effective solution for the challenge of skin whitening, lightening and evening of skin tone. An in vivo placebo-controlled study evaluating the lightening effect of a cream containing IBR Clearly Bright Complex (comprising of IBR-TCLC® tomato colorless carotenoids, IBR-Dormin and IBR-Snowflake) resulted in a significant skin whitening effect at both 42 days and 84 days time points.