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Bliss’s First Organic Line—Pomega5

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NEW YORK—Bringing some natural goodness to Bliss, organic and biodynamic skincare line Pomega5 was selected as the spa’s first 100-percent organic collection, and will be gracing the faces of spa-goers at all New York City Bliss Spa locations and the Hollywood spa beginning in February 2011. The products will also be made available for at-home use on Blissworld.com and through the Bliss catalog in March 2011.

Responding to the growing demand for natural skincare and after conducting a comprehensive search for the most efficacious organic skincare lines, Bliss selected Pomega5, a line that merges modern science and ancient medicine with biodynamic farming, which yields quality organic ingredients with the highest nutritional concentration, and all of the products feature the oil of one of the oldest known fruits, the pomegranate, known for its restorative qualities. Extracted from cold-pressed pomegranate seed oil, Pomega5 products are made in small batches with pure omega-5, a potent antioxidant and the only known botanical form of conjugated linolenic acid (CLA). Shown in a recent study to stimulate cell production and promote regeneration of the epidermis, CLA is powerful anti-inflammatory, immune-support compound.

In addition to pomegranate seed oil, Pomega5 draws upon the antioxidant properties of more than 100 essential fatty acids, botanical extracts and essential oils to effectively and naturally repair and protect skin. All of the products in the line feature a completely fruit-based emulsification system and Pomega’s patent-pending botanical preservation system.

Perfect for sensitive skin and anyone looking for pure pampering in the spa or at home, Bliss spa-goers will be treated to a handpicked selection of omega5-rich Pomega5 products, including: Bulgarian Rose Moisturizing Beauty Bar, Daily Revitalizing Concentrate Ampoules, Healing Cream, Grenade Anti Rides Nourishing Cream, Intensive Nightly Repair Serum and  Botanical Eye Contour Cream.

“It is our extreme pleasure to join the Bliss family, and we completely support and are aligned with their commitment to innovation and to providing the best, most efficacious experience to spa-goers," said Tzeira Sofer, founder and CEO of Pomega, Inc. “Formulated with only the purest botanicals and organic ingredients, the Pomega5 products are therapeutic and effective, and we are honored to be the exclusive all-natural line at Bliss."

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