NEW YORK—Hey Dude Skin Care launched its redesigned series of men's skincare and grooming products. Dudification is a step-by-step system of products, targeting the major grooming needs of men. This includes products that target skin exfoliation, shaving care, post-shave treatment, a moisturizing treatment and sun protection.
Dude Cleansing Shave Gel combines a deep facial cleanser with a shave gel designed especially for men. Dude Wash 3-in-1 combines body wash, shampoo and shave gel with two pheromones. The line also includes Dude Scrub, Dude Aftershave Gel, Dude Moisturizer and Dude Self Tanner. Hey Dude Skin Care contains antioxidants and is free of soap, parabens and sulfates. Dude Moisturizer has vitamin E and hydrating plant extracts. Dude Self Tanner helps the skin produce natural melanin and contains vitamins A, C and E with SPF 15 to block UVA and UVB rays.
