Toyo Launches Trade Ad Campaign

CENTURY CITY, Calif.—Toyo Bio-Pharma kicked off a U.S. advertising campaign for its main branded ingredients, TOYO-FVG™ and Toyo-KanSho™, focusing on their health benefits and applications for food, beverage, cosmeceutical and nutraceutical use. Through fall 2008, Toyo will use a series of print and online advertisements to discuss TOYO-FVG’s role in circulatory and dermal health, primarily in beverage and cosmeceutical outlets, and to circulate information about Toyo-KanSho, a sweet potato leaf powder for blood glucose management, to the food and beverage industry.