Natural Protection for Cosmetic Oils

MARKOVCI, Slovania—Vitiva, a nutraceuticals company, launched INOLENS® 4 to naturally protect cosmetic oils from oxidation and rancidity, as well as extend shelf-life. The product can be used in a variety of natural cosmetic formulations and was tested with remarkable success on oils such as refined echium, evening primrose, olive, virgin borage, virgin walnut and safflower. The product is an all-natural, allergen-free formulation and can be blended with cosmetic oils and other oil-based liquids. It can also be incorporated into body lotions, sun care, cleansing creams, body and massage oils.

“Our mission is to help cosmetic manufacturers develop natural, cosmetic-oil based products and protect them from oxidation,” said Ohad Cohen, CEO, Vitiva. “INOLENS 4 has outperformed widely used tocopherols as well as synthetic ingredients, such as BHA and BHT while extending the shelf life of oils up to six times, depending on the oil type."